Project
Rantra
Project Services
Daily necessities
Year
2023

"Sustainable & Stylish On-the-Go Beverages"

The unique mouthpiece design fits 90% of beverage straws and can also function as a sip cup. The rotating lid with a dustproof straw storage feature ensures cleanliness. An innovative capsule design allows better mixing of beverages with water. The bottle uses leak-proof, insulated technology, with a special electrolysis process and food-grade 316 stainless steel for durability and safety.

The patented cup sleeve, made from a high proportion of plant fiber, reduces plastic usage by 50%, supporting sustainable agriculture.

The Rantra stainless steel travel cup is not only functional but also an eco-friendly choice for enjoying beverages anytime, anywhere.
Product Concept Development

The plant fiber sleeve provides insulation, scratch resistance, and can be used independently as a planter cover.
The cup itself has a capsule shape, making it easy to clean and mix beverages.
 
▴ Initial Sketch Ideas
 
Product Proposal
 


Product Refinement

Capacity: Target is 770ml, aiming for easy handling without being too heavy.

Cup Lid: Lower the lift height for easier access and improve mouthfeel for comfortable drinking. It also facilitates easy pouring in and out of liquids.
Enlarge the rounded edges for easier molding and to avoid hand scratches. Ensure the straw storage section is secure to prevent straw from falling out.
Product Finalization